Re: [Avid-L2] USA and the emerging 'Software Piracy Gap'!!

In the case of Resolve Free you're the product because you're being turned
into a product evangelist and promoter. If you download Resolve Free and
use it for a few small jobs then when someone comes to you with a bigger
job that calls for more power you'll immediately suggest a full Resolve
suite.

When someone asks you about colour grading software you'll immediately
mention Resolve.

I know this because I've done EXACTLY this.

If you want to run Resolve you'll have to, at the very least, buy a
Blackmagic video I/O card.

Free and Lite and low-cost products are about the best marketing you can
get really. No matter how good your website and product videos are, nothing
beats the ability to actually try the software. Even Avid's fully
functional trial works pretty well for this.

Dylan Reeve
http://dylanreeve.com/


On Sun, Aug 25, 2013 at 8:07 AM, David Ross <speckydave@gmail.com> wrote:

> **
>
>
> Bouke,
> I get how that quote applies to the likes of Google and Facebook, but what
> relevance does it have to BlackMagic releasing Resolve for free?
>
> D.
>
> --
>
> Sent from my mobile. Please excuse spellung.
>
>
> On Aug 24, 2013 5:53 PM, "Edit B" <bouke@editb.nl> wrote:
> >
> > 'if something is for free, you're not the customer, but the product being
> sold'
> >
> > wise lesson...
> >
> > Bouke
> >
> > VideoToolShed
> > van Oldenbarneveltstraat 33
> > 6512 AS NIJMEGEN, the Netherlands
> > +31 24 3553311
>
> [Non-text portions of this message have been removed]
>
>
>


[Non-text portions of this message have been removed]



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