So FCP X is useless for TV and Film editing (and weddings too apparently,
lack of multicam is a killer there) - what's Avid going to do?
They had their crossgrade offer going but that expired last week (or did
it?)
FCP users are starting to look at their future coices - and the option is
pretty much Premiere Pro or Media Composer. I think Avid needs to take
action to try and make Media Composer more attractive to those who are
looking to the future...
The concerns of FCP editor seem to mostly be about project continuity (can
they access their archived FCP projects) and hardware support (can they use
their Kona and Decklink cards) - presently the answer on both counts is Yes
for Premiere Pro and No for Media Composer. I'd like to believe that Media
Composer 6 will change those things, but if it is going to then Avid needs
to let us know that now - even if it won't be shipping for a while, so
people can have some idea what to expect.
Last year I listed some of what I hoped to see in MC6 -
http://dylanreeve.com/videotv/avid/2010/great-expectations.html - Some of
them are even more important now.
I know Avid has rules and regulations that restrict what it can say about
future products, but there must be some way? Microsoft teases details of
products are are a year or more away.
Dylan Reeve
http://dylanreeve.com/
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