Monday, February 24, 2014

[Avid-L2] SPAM ALERT: My new book is finally available on Amazon for pre-order.

 

Please forgive me a mention of my new book. I promise I won't post again about another book for at least five years!

Numerous denizens of the Avid-L2 are featured along with feature film editors and prime time drama and comedy editors. The book is really the combined wisdom of a LOT of people, more than just my personal experience. 

Terry Curren honored me by "tech editing" the book, insuring I didn't say anything stupid.

Marianna gets a big shout-out in the acknowledgments for introducing me to all the right people from her packed "Rolodex."

Two hours of video tutorials included and numerous project files (Arri, Alexa, Multicam, 3D, ScriptSync, 4K, FrameFlex) for working out various workflows.


Thanks also to those who read the book and had these very nice things to say:

"A great book for experienced editors of all NLEs. Hullfish wrangled an impressive number of 'A list' editors who provided incredible insight into the specific ways that Media Composer empowers them. It makes a great read for those who wish to maximize their creativity and efficiency in editing.

- Ben Kozuch, Co-Founder, Future Media Concepts

"Like Hullfish's Color Correction for VideoAvid Uncut should sit on the shelf as a reference in every Avid suite. Condensing years of experience and real-world examples, Avid Uncut is easy to read yet packed full of tips, tricks and powerful time-saving Avid features. So whether you're a newbie needing to learn the ropes or a seasoned professional wanting to get up to speed on modern workflows and tools fast, this book is a must-have."

- Ra-ey Saleh, Senior On-line Editor/Colorist, MythBusters; Taboo; Hidden in America

"Avid Uncut is one of the most comprehensive Avid Media Composer training manuals I've seen. Hullfish has years of Avid experience and is well-respected for covering some of the lesser known tips that make a Media Composer more productive. This book is no exception, covering not only software features, but numerous workflows. Plus, the reader gets to hear from top television and film editors throughout the chapters for glimpses at their creative solutions. Hullfish isn't afraid to include informative explanations of some of the lesser covered features, like ScriptSync, the Marquee titler and more, that other writers usually skip. Avid Uncut is a great handbook for editors moving over from other software, but even experienced Media Composer editors will be surprised at how much they'll pick up."

- Oliver Peters, Editor/Colorist, Oliver Peters Post Production Services, digitalfilms.wordpress.com

"Over the years, Kathlyn and I have worked with many of the most respected Avid editors in the world, people who have edited some of the top-ranked movies and television shows in the market today. Among these prolific and respected editors, Steve Hullfish is often named as their go-to expert when they want to learn the Avid and master its many powers and nuances. You aren't going to master the Avid overnight but with Steve Hullfish showing you the way, you will learn its powers and maximize the workflow that makes the Avid the industry leader in high-end professional editing circles. If you are looking to excel in your understanding of Avid Media Composer, you have picked up the right book."

- Ronald & Kathlyn Lindeboom, Founders, CreativeCOW.net

"In today's adapt-or-die climate of non-linear editing, Avid Uncut is pre-requisite reading for every editor who needs to be relevant with complex file-based editing processes. The fact that this important book was organized with a creative mindset and written conversationally with commentary from the world's best editors also makes it a fun read."

- Mitch Jacobson, Author, Mastering Multicamera Techniques (Focal Press 2010)



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