Re: [Avid-L2] Re: More Cloud Editing

Some of the technology behind Avid's cloud offering has been integrated
into other Avid products.

I think cloud-based editing is not a simple proposition. Hypothetical
real-world example:

We have a producer and crew in the field who just shot a story for
tonight's air. Interview plus B-roll could add up to Gigabytes of digital
footage (XDCAM-50 or EX-35 in our case). How is she going to upload all
that material to "the cloud" in time for someone to edit into a finished
piece? Answer: she's not. She's going to feed it from the satellite truck
back to us, or drive to the bureau and feed it from there.

Otherwise, let's imagine that this piece isn't for tonight's air. She could
go back to her hotel room and upload the footage from her crummy hotel WiFi
connection or sit in a Starbucks somewhere and do the same thing, watching
the upload progress bar crawl from left to right. Or else - she could copy
her footage to her laptop and begin to screen and log (and maybe edit) her
footage into a rough cut, and FedEx the discs/card/hard drives back to us
overnight, for editing back in the broadcast center.

So far, there are other, faster ways of doing this that don't involve the
magical "cloud". Unless, of course, you're working on the Olympics for NBC
and then you've got some seriously huge dedicated network pipes - or so
I've heard...

---
Rob Lawson
System Administrator, ACSR ISIS, Windows & Interplay
CBS News

On Wed, Mar 21, 2012 at 1:38 AM, Terence Curren <tcurren@aol.com> wrote:

> **
>
>
> Uhhh, and where is Avid's cloud offering that we saw a few years ago?
> Superior to this demo.
>
> PS: This guy's point is that everything works faster as processing is
> distributed. So, like cable television internet, as more people sign on,
> your performance goes down. Or am I missing something?
>
>
> --- In Avid-L2@yahoogroups.com, Robert Lawson <avidrhl@...> wrote:
> >
> > Video editing comes to cloud with WeVideo
> >
> > http://youtu.be/rpWvD-rxWgI
> >
> > Familiar UI, no?
> >
> > ---
> > Rob Lawson
> > System Administrator, ACSR ISIS, Windows & Interplay
> > CBS News
> >
>
>
>

[Non-text portions of this message have been removed]

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