Hi Oliver,
"... exactly the same amount of marketing into DS as it has into Symphony?"
It's not the amount of marketing that's in question here (although more is
always better), it's the quality of that marketing, and the message that
Avid gets across within that message.
" Would it sell as many - or more - seats of DS as Symphony? Would it make
more or less money by doing that?"
In my opinion more. IF the marketing was done correctly.
Why? Because DS is a far superior finishing tool with truly integrated
effects (no round-tripping). If folk understood that and the price point
was right, why WOULDN'T they want to finish on it?
Bullshit marketing quoting "Total Conform" when it's far from that, or
"Operates Just like a Media Composer" when it's nothing like that doesn't
do any good for the product whatsoever. It harms it.
Tony
-----Original Message-----
From: Avid-L2@yahoogroups.com [mailto:Avid-L2@yahoogroups.com] On Behalf Of
oliverpetersvidy
Sent: 19 May 2011 13:21
To: Avid-L2@yahoogroups.com
Subject: [Avid-L2] Re: Hopeful news for Symphony - now DS
> Tony Quinsee-Jover wrote:
> Yes, Avid have done (and continue to do) DS a great disservice.
What if Avid dropped Symphony in favor of DS and put exactly the same amount
of marketing into DS as it has into Symphony? Let's assume "total conform"
worked as advertised. Would it sell as many - or more - seats of DS as
Symphony? Would it make more or less money by doing that?
- Oliver
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