1) "Apple's burned itself with Firewire, which, while still used by many professionals, is more or less a niche interface compared with USB."
I wouldn't say Apple "burned" itself by providing users with firewire and usb. The fact that all macs had firewire enabled connectivity with a whole generation of storage, dv cameras, video/audio io, etc.
2) "can't really include more than one Thunderbolt slot, and can't use that one for anything but high-speed data (due, ironically, to their early adoption). "
I don't understand what he's talking about when he says "can't use that one for anything but high-speed data". WTF else would you use a high speed bus for than "high speed data". If he's suggesting that you can only use it for storage that's foolish, as AJA, BMD, etc have already announced they will be supporting it.
3) "if USB 3.0 takes off in the meantime, and people can't really tell the difference between 5Gb/s and 10Gb/s when they're transferring a few dozen photos from their camera, or a movie from their external hard drive?"
Again, what is this guy talking about? He seems to be missing the point... when copying files from a portable HD or camera, files don't move at anywhere near 5Gbps or 10Gbps because the bus speed is not the limiting factor. It's weird that someone who writes about this technology for a living is missing this.
-Nat
On Feb 24, 2011, at 7:12 PM, Mark Santora wrote:
> There's any interesting take on Thunderbolt over at Techcrunch.
>
> http://www.crunchgear.com/2011/02/24/apple-has-significant-head-start-with-thunderbolt-but-not-exclusive/
>
> It's a pragmatic look at the tech and its immediate future. And as I read
> it, i found it to be a reasonable look at the tech's future.
>
> Mark Santora
> On Feb 24, 2011 3:54 PM, "Shirley Gutierrez" <guanacaa@aol.com> wrote:
>>
>> So long as I can hang an second display off a roaring fast, new generation
> iMac I'm happy. It's really not about the tower humming at your feet.
>>
>> Shirley
>>
>>
>>
>>
>>
>>
>>
>>
>> -----Original Message-----
>> From: nat jencks <natjencks.lists@gmail.com>
>> To: Avid-L2@yahoogroups.com
>> Sent: Thu, Feb 24, 2011 3:37 pm
>> Subject: Re: [Avid-L2] Thunderbolt
>>
>>
>> Wow, that got a few responses :)
>>
>>
>>
>> Who knows. Predicting apple is a fools game... But I'll play along :)
>>
>>
>>
>> From what I understand "desktops" (including iMacs) account for 6% of
> apple's
>>
>> current revenue, and I would guess that almost all of that 6% is iMacs not
>
>>
>> MacPros.
>>
>>
>>
>> The MacPro is one of the only pieces of hardware that Apple makes that is
>>
>> indistinct from competitors hardware. A MacPro is almost identical to a
> typical
>>
>> HP/Dell/whoever workstation, but boxed in brushed aluminum. It's commodity
>
>>
>> hardware and Apple brings nothing special to the table.
>>
>>
>>
>> During the last keynote when they showed a picture of the Apple product
> lineup
>>
>> behind Steve Jobs, and he pronounced that Apple was "the largest portable
>>
>> computing company in the world" the macpro was conspicuously absent.
>>
>>
>>
>> It seems to me that Apple's commitment to Desktops is grudging at best.
> They
>>
>> took almost 2 years to update them during the last product cycle, and only
> then
>>
>> because it was becoming an embarrassment that the desktops were so far
> behind
>>
>> current tech.
>>
>>
>>
>> Anyone making a purchase of a MacPro recently has faced a serious decision
> in
>>
>> terms of value. I've been forced to buy MacPro's recently but only because
> of
>>
>> the need for fiber for storage, video i/o and other needs that require
> pcie
>>
>> cards.
>>
>>
>>
>> However, if video i/o and fast storage were possible via
> lightpeek/thunderbolt,
>>
>> I certainly would have bought an iMac. My guess is that the same is true
> for
>>
>> many (not all) of the current MacPro user base.
>>
>>
>>
>> It remains to be seen how widely lightpeek/thunderbolt will be adopted,
> and how
>>
>> well it works. I would hope that if you can push enough lanes of pcie over
> it
>>
>> you could even hang a pcie-expansion chassis like the cubix off it.
>>
>>
>>
>> If it's robust enough I think the need for desktops would largely
> disappear.
>>
>> Would there be lots of people who still need/want desktops and who would
> be
>>
>> pissed off? Of course, but this has never stopped apple from killing what
> it
>>
>> considered to be "legacy" products before (floppy disk, VGA displays,
> serial
>>
>> ports, etc. etc)
>>
>>
>>
>> Like I said, I have no idea, and this is of course just bs speculation,
> but I
>>
>> don't think it's as crazy as it seems on the surface.
>>
>>
>>
>> -N'
>>
>>
>>
>> p.s.
>>
>> I'm not saying I think this would be a good thing... I like my Dreamcolor
>>
>> display... and am not eager to swap it out for a glossy Apple display
> built into
>>
>> an iMac, I'm only suggesting that this seems like it could be possible.
>>
>>
>>
>>
>>
>>
>>
>>
>>
>> On Feb 24, 2011, at 4:16 PM, George Loch wrote:
>>
>>
>>
>>> I really don't see this. Can you explain the tea leaves your reading on
> this?
>>
>>>
>>
>>> -gl
>>
>>>
>>
>>> On Thu, Feb 24, 2011 at 1:42 PM, nat jencks <natjencks.lists@gmail.com>
> wrote:
>>
>>>> I think this is means that in apple's mind desktop's and the macpro
> series
>>
>> are dead.
>>
>>>>
>>
>>>> I wouldn't be surprised if the current line of MacPro towers is the
> last
>>
>> that are produced by Apple.
>>
>>>>
>>
>>>> For a while now, Apple has been referring to themselves as a "mobile
>>
>> computing company".
>>
>>>> I think they will now be able to make the argument that you can do
> anything
>>
>> with an iMac with thunderbolt that you can do with a MacPro...
>>
>>>>
>>
>>>> We will see!
>>
>>>>
>>
>>>> -Nat
>>
>>>>
>>
>>>> On Feb 24, 2011, at 2:24 PM, Curtis Nichols wrote:
>>
>>>>
>>
>>>>> http://www.cfmediaview.com/lp1.aspx?v=6_312740404_18279_18
>>
>>>>>
>>
>>>>> Thunderbolt I/O. Article mentions Avid as a partner. Thunderbolt is on
> the
>>
>>>>> newest Apple MacPros.
>>
>>>>>
>>
>>>>> Curtis Nichols
>>
>>>>> Señor Editor
>>
>>>>> PCS Production Co.
>>
>>>>> Irving, Tx.
>>
>>>>> ------------------
>>
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>>
>>>>> ------------------
>>
>>>>>
>>
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>>
>>>>>
>>
>>>>>
>>
>>>>
>>
>>>>
>>
>>>>
>>
>>>> [Non-text portions of this message have been removed]
>>
>>>>
>>
>>>>
>>
>>>>
>>
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>>
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>>
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>>>>
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>>>>
>>
>>>>
>>
>>>
>>
>>
>>
>>
>>
>>
>>
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>>
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