I'm a Symphony finishing editor and I say collapse the products into one just called Avid Media Composer. That basically means dropping the Symphony CC into MC (the universal io stuff is surely a feature of whichever io solution you go for in the new world of Kona etc). Then market the product as a rival for Final Cut Studio - but with all the elements in one application. Rather than the constant ballache of bouncing around FCP, Color, Motion etc, do the whole job in the MC.
Then development can concentrate on MC - and, yes, we need the Colour Corrector given the same attention that the timeline has had, as well as animatte/paint effect + spectramatte being integrated. Avid also badly need to address the handling of oversized media in a sequence. The Pan and Zoom workflow for stills is painful compared to FCP's model - why can't I AMA to a still and use its full definition?
I'd still be a finishing editor - it's my skills and experience that I bring to the job and my facility can still charge the premium for finishing because of the scopes, monitors etc that are required for "online".
Otherwise, I might as well go FCP and simply insist on longer to do the job at the same hourly rate :)
Paul Shields
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