input)
From Videoguys NAB2010 report:
Avid Media Composer 5
Two years ago at NAB2008 Avid launched their "New Thinking" campaign. Last
year they launched a new logo. This year they finally delivered what Avid
faithful have been wanting for so long - a new version of Media Composer
that supports a broad range of tapeless workflows and low cost HD monitoring
from the timeline!
Media Composer 5 was one of the biggest hits of the show and it put Avid
back in the forefront as the leader in video editing. Over the past year or
two, Avid's management has been reaching out to customers on all levels and
asking them what features they needed and what they had to do to put Media
Composer back on top. Avid listened and Avid delivered!
AMA Support for DSLR,s, RED & ProRES
Media Composer 5 gives you AMA support for DSLR footage, ProRes and any
Quicktime video files. This is HUGE! You can simply drag and drop your DSLR
video files into Media Composer and start editing. No wrapping, converting
or other work-arounds. Using a computer such as our DIY7 Core i7 machine,
you can edit a couple of layers of DSLR footage, with some filters, effects
and transitions in real-time. While we don't get AMA support for AVCHD files
(yet), you can now easily import them into Media Composer as DNxHD. Avid's
Mix & Match Timeline introduced in version 4.0 just gets better, allowing
you to mix footage with different CODECs and frame rates on the same
timeline with ease. AMAZING!
Matrox MXO2 Mini for HD Monitoring
Just as important was Avid's announcement with Matrox that the MXO2 Mini can
now be used as an HD monitoring device! That's right, for under $500 you can
monitor your timeline in full HD via your choice of either component video
or HDMI. One important feature of Matrox MXO2 family of products that Avid
editors are sure to appreciate is it's professional monitor calibration
tool. Using this tool you can easily turn any flat panel HDTV into a
broadcast monitor. Think about that. You can use an off the shelf HD LCD TV
instead of spending thousands of dollars on an HD broadcast monitor. With
the money you save on glass, you can get that new DSLR you've been coveting
so badly!
The Canon Connection
At the show, Avid, Matrox and Canon held a special event that demonstrated
the power of this tapeless workflow solution. Canon and Avid worked together
to not only give you AMA with Canon DSLR footage, but the new Canon XF codec
(MPEG-2 4:2:2 50Mbps ) used in their two new tapeless Professional HD
camcorders (XF300 & 305) introduced at NAB.. When you see a big camcorder
manufacturer like Canon investing their resources into AMA, it becomes clear
to me that Avid is back on top.
Come back to Avid
All I can say is WOW! Avid has changed the game. When it comes to tapeless
workflows, MC5 puts Avid at the head of the class! Over the past few years
many Avid editors have switched over or added Final Cut to their edit suite.
I get it. It's hard to compete when everyone has access to such affordable
tools. If you still have your Avid dongle from Xpress DV, Xpress Pro or
Media Composer you can upgrade to MC5 for only $495. Add in the MXO2 Mini @
$449 and for under $1,000 you've got everything you need for your HD
Tapeless workflow! You know you always loved editing on Avid, now you have
no excuse not to come back.
http://www.videoguys.com/Guide/E/Videoguys+NAB2010+Report+Part+1/0x284631edc
9624189b79b76adae74ca28.aspx
Gary
Videoguys.com 800-323-2325
We are the Video Editing & Production Experts!
http://www.facebook.com/Videoguyscom
_____
From: Avid-L2@yahoogroups.com [mailto:Avid-L2@yahoogroups.com] On Behalf Of
theimr
Sent: Friday, May 07, 2010 1:22 PM
To: Avid-L2@yahoogroups.com
Subject: [Avid-L2] MC5 / Matrox question
Very interested in coming back to MC as my daily tool of choice with the
improvements touted in MC5. Does anyone on the L know whether monitoring is
also supported on the Matrox mx02 LE as well as the mx02 mini?
If so, I'm thinking I can use the larger, more fully featured box for I/O
with FCP on my Intel Macbook Pro, while also using it for monitoring in MC5.
Thanks in advance for your thoughts.
Mike
[Non-text portions of this message have been removed]
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