Friday, April 9, 2010

Re: [Avid-L2] Re: FCP + NAB?

On 4/9/10 4:07 PM, "George Loch" <george@motoxpress.com> wrote:

> After gaining so much momentum in the last 7-9 years, it feels like
> it's no longer an interesting proposition for them.
>
> Profits are good and I am happy to help Apple succeed in the consumer
> space. I need someone to help me succeed in my industry as well. It
> may not be them anymore.

Or it may be. You have no evidence to know either way. Unfortunately
Apple's secretive culture doesn't lend itself to reassuring you that they're
still working hard on FCP.

I don't have much business sense but it seems to me that a financially
thriving Apple has even less incentive to become disinterested in Final Cut
Pro. If they were struggling they would start looking to drop dead weight.
I'm not saying that FCP is dead weight, just acknowledging the iPhone's
money making significance.


--
Wes Plate
Automatic Duck, Inc.
http://www.automaticduck.com


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