[Avid-L2] Re: Smoke on Mac Update

I can absolutely see a McSmoke as a nice add-on to a current Autoscreet shop. Infrastructure, trained artists, etc are all there. It will be interesting to watch and see if "garage band" McSmoke shops spring up and do all the work except the finish and output on these lower cost systems. That could certainly reduce revenue from the facilities that count on it all being done in-house. Just like low-cost/mobile FCP and Avid systems have done to the revenue of editorial facilities...should be fun to watch.

--- In Avid-L2@yahoogroups.com, "Terence Curren" <tcurren@...> wrote:
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> --- In Avid-L2@yahoogroups.com, "switthaus" <switthaus@> wrote:
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> <<One thing we have not heard in this discussion (at least here) is the thoughts of current Autoscreet shops that paid full cash for their smoke suites. I wonder if they see folks like Marc and McSmoke as an asset to be used or competition that will drive down rates and erode their client base.>>
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> I actually talked to one the other night and he sees this as a good thing. He is thinking of using them to add Smoke editing stations. He said a lot of commercial offline work wants all the comps and fixes done in the offline since clients have no imagination anymore. And this would be a good solution to that.
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