Re: [Avid-L2] More with the questions: XDCAM and P2

Yes. That's the name at the bottom of each page.

I have nothing against his writing in the document. It's just unusual
that a hired-gun writer injects himself into a company document by
using personal pronouns. I have written for Avid and Adobe and usually
you're asked to make it sound like the document is coming from the
company, not an individual. There are some exceptions to this, but
usually a sharp-eyed company editor will spot "non-company" references
and remove them.

The other MAIN issue is that the document is so old - relatively
speaking - in such a fast-changing high-tech environment.

Avid probably has people to tout the new advantages to the big, high-
end clients, but we (the commoners) have to rely on reading company
documents to know how to direct our clients and how to best make
equipment and workflow choices. If those documents are out of date,
then Avid looks out of date. So, as far as 98% of Avid's customers are
concerned, Avid is not better going into 2010 than it was in 2008.
That is BAD MARKETING, BAD MESSAGING and BAD FOR BUSINESS.

On Oct 7, 2009, at 3:43 PM, Roger Shufflebottom wrote:

> Was this by Paul Sampson by any chance? He is an ACI who puts up
> occasional
> useful workflow documents.
>
> On 07/10/2009 21:05, "Steve Hullfish" <Steve@veralith.com> wrote:
>
> > The other weird thing about the docs is that usually company
> > documentation is done from the viewpoint of the COMPANY, but this
> doc
> > had an author's fingerprint on it. In other words the writer was
> > referring to himself in the article. It included personal anecdotal
> > evidence instead of any kind of tested information with hard
> > statistical info. So you walk away from reading the pdf wondering if
> > any of it is true or did you just read somebody's blog?
>
> +++
> With best wishes,
>
> Roger Shufflebottom
> Avid Certified Instructor
> http://www.bottom-line.tv
> Tel: +44 1992 535 031 (UK)
> Mobile: +44 7973 543 660
>
>

[Non-text portions of this message have been removed]

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