Sunday, June 10, 2012

Re: [Avid-L2] More Walter

 

I agree. I respect Walter and the things he tried, but he made some fundamental mistakes and made some poor assumptions that don't apply to everyone. I don't disagree with some of his Avid issues, but the answer is neither FCP7 or FCP8 or PPro or FCPX either.

Terry Curren - and others - have pointed out that ALL NLEs have "payments" that MUST be made.

You can pay at the beginning of the process - transcoding/importing.
You can pay in the middle of the process - (lack of transcoding means slow/sketchy performance while editing *THE WORST
You can pay at the end of the process - exporting/rendering/output.

Personally, I think that the most professional "payment" is at the beginning, because under deadline, you don't want the LAST part to go wrong. Or worse, like Walter, you get to the end and find out that it doesn't really work.

AMA isn't a bad option because you can actually kind of "rent to own." You don't pay until you figure out what you can completely dismiss - thereby saving time and storage - but you pay before you have to actually start editing. Use AMA to bring stuff in and look at it, then immediately transcode. That's the best current solution, I think.

I always hated the way FCP dealt with rendering (pay later AND pay often), but the old Avid importing was INCREDIBLY slow. AMA kind of works to be both the best of both worlds and unfortunately also the lesser of two evils.

The biggest indictment of Avid that I saw was IF they are indeed really pushing AMA as a solution that DOESN'T really require transcoding, then that's not wise on Avid's part. I have tried several times to edit pure AMA content. You don't get very far very fast.

Steve Hullfish
contributor: www.provideocoalition.com
author: "The Art and Technique of Digital Color Correction"

On Jun 10, 2012, at 2:11 PM, James Culbertson wrote:
>
> If he had chosen to go with FCPX he might have become a different sort of litmus test for this group.
>
> Unfortunately, in my experience, there are no easy answers. The only way to really know what works best for you is to do your own tests.

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