Friday, November 19, 2010

Re: [Avid-L2] Re: the avid website needs help!

But isn't it a bit like Churchill's comment... "Democracy is the worst social system in the world... except for all the others."

Substitute 'Avid' instead of 'Democracy' and 'NLE' instead of 'social system.'

David


On Nov 19, 2010, at 10:31 AM, chris magid wrote:

> Well. Steve. You could be right. It could be a matter of opinion.
> But for me...balky are items that do not operate well, do not have a high degree of control or are slow. Such as:
> Slow timeline redraws of waveforms or sequences with effects icons...even on 12 core, RAM loaded machines. Poor scrubbing and playback control in some sequences with unrendered or moderate effects. Damn-it I command thee to STOP.
> It is also driving a color corrector with a non scalable interface, does not allow delicate adjustments and has mouse/pen feedback that makes me feel like I am pushing a brick with a feather.
> It could also be a title tool which has a problem displaying images correctly while working on text with kerning, leading or other styling applied. Completely jacked. You can't see what the heck you are doing.
> It could be animate/paint effects which do not allow for a great deal of finesse or control in their creation and have poor or problematic render quality. Many times un-usable.
> Clunky advanced effect keyframe environment.
> Would be nice to actually be able to adjust audio as it plays without having to invoke a special mode. Or just to be able to touch the interface the move a palette without play stopping.
> "unhanded exception", "segmentation fault"
> Just to name a few. There are many more.
>
> Fragmented and non intuitive examples could include:
> The explosion of palettes, buried settings, items with overlapping function and lack of consistent behavior of interface items. Meaning items like: 2 ways to create motion effects, 2 ways to create titles, multiple effects interfaces, etc. Gets a little clunky and really messes with keyboard shortcuts.
> Very modal application of audio suite plug ins via a very different and not efficient method of selecting, applying and manipulating effects. Can we apply multiple audio effects yet? Not sure.
> Special handling of video material with alpha (still can't match back to source).
> Track to track alpha behavior.
> How about looking at a title on my output monitor when I build it? Heck, how about looking at the output from 3rd party applications like After Effects? That is damn expensive hardware to be so limited.
> Work arounds for exporting motion adapted material, etc.
> Overly simplistic and not very flexible batch import or file re-import ability which require much clicking and remapping in some cases.
> Just to name a few. There are many more.
> Bottom line is IMHO Avid mis-directed resources in an ill conceived effort to fix the part of its application which was broken the least via Smart Tools and much of MC5 (minus AMA improvements). The company has also wasted resources in nearly constant rebranding and reinvention.
> What CONTINUES to suffer is the core Media Composer application. It is SLOW in its operation, basic INTERFACE RESPONSE and rendering compared to most contemporary software. The quality of its native effects are very poor. The hardware is inflexible.
> Being able to shove clips around the timeline a new way doesn't really impress me much, especially when so many long standing criticisms and issues go un-addressed. Those are things that affect the finished quality of my work and the efficiency of my workflow ($$$). Items you see on the screen, hear in your ears and come out of your wallet.
> If any product attempts to be all things to all people it is in for a rough go. Good intentions which nearly always leads to an EPIC FAIL.
> Plus you aren't giving consumers any real choice if products start to mimic each other. You will never be as good as impersonating something as you are at being yourself or the other guy is at being himself.
> I see Avid's web efforts, marketing efforts and software development efforts being of like kind. Clumsy.
> I hate the website. It is like you need some secret code or inside information to find the simplest items.
> However I would rather them improve their software first.
> Chris MagidRTVF
>
> --- On Fri, 11/19/10, Steve Hullfish <steve4lists@veralith.com> wrote:
>
> From: Steve Hullfish <steve4lists@veralith.com>
> Subject: Re: [Avid-L2] Re: the avid website needs help!
> To: Avid-L2@yahoogroups.com
> Date: Friday, November 19, 2010, 10:34 AM
>
>
>
> I have to disagree that Avid's software is balky, fragmented and non-intuitive. Website? Yes.
>
> I still find the software to be very elegant in many ways. Some things need MAJOR help (hello, color correction, and effects). But as an editing app, it's very strong. The more jobs I do on FCP, the more I realize how much I like Avid.
>
> I'm not big on the new smarttools, but Avid has been designed from the beginning so that multiple styles of editors and multiple styles of projects can find something useful in it. There are all kinds of pieces of the software that I rarely, if ever, use, but those may be the same pieces that YOU find critical. So if Avid adds something that you don't like, as long as there's a relatively painless way to turn it off or ignore it, then it's not a big deal. I didn't like some of the smarttools stuff either, but once there was a software release that allowed me to turn most of it off, then I respect the fact that Avid is trying to open up their UI to people who like to edit with a different style. That's good for the company, as long as I'm not forced to change a style that I like.
>
> Steve Hullfish
>
> contributor: www.provideocoalition.com
>
> author: "The Art and Technique of Digital Color Correction"
>
> co-author: "Color Correction for Video: revised edition," "Avid Xpress Pro Editing Workshop" and "Avid XpressDV On the Spot"
>
> On Nov 19, 2010, at 10:19 AM, chris magid wrote:
>
> > The web pages is as fragmented, non-intuitive and balky as the software Avid sells.
>
> [Non-text portions of this message have been removed]
>
> [Non-text portions of this message have been removed]
>
>

David Dodson
davidadodson@sbcglobal.net

[Non-text portions of this message have been removed]

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