that will get your entire team excited: Maserati, Windsurfers, private
jets, cosmetics, beer.
Or try to create a viral video sensation. Maybe a commercial spoof.
Or, as my company did once, create a very cool short film. Ours was
kind of a "steampunk" version of our production team - a kind of
"Metropolis" "film-noir" feel, too. A 1940s-era hottie shows up at our
company and sadly, but hopefully presents us with a small box
containing "an idea" and then all this cool stuff happens and she is
finally, mysteriously handed a box, which she opens to reveal a
glowing, self-lit lightbulb, which she lovingly takes out of the box.
She shows the lightbulb to her clients who are old, gray and dour, but
the lightbulb fills them with happiness and turns into a Technicolor
dance routine. We used it as a demo reel for several years. It looked
great. There were never any of those questions we all have when
viewing demo reels, like "I wonder how much of this they actually
did." And it created a great camaraderie and team spirit in producing
it.
On Apr 22, 2010, at 9:23 AM, switthaus wrote:
> Steve -
>
> that is really a great idea.
>
> sw
>
> --- In Avid-L2@yahoogroups.com, Steve Hullfish <steve4lists@...>
> wrote:
> >
>
> > Another idea is to have an internal - or even external - competition
> > to write a great PSA TV spot, then put all of your creative efforts
> > into pulling off something that you don't have to worry about a
> > client's approval. Just be creative. It doesn't need to actually
> air.
> >
> >
> > On Apr 22, 2010, at 8:33 AM, Mark Myers wrote:
> >
> > >
> > > OK this is REALLY off topic, but I figure people here will know
> what
> > > I'm
> > > talking about better then most. Our company tends to be very
> straight
> > > forward. We get projects done, done well, done on time, and done
> on
> > > budget. We don't come up with off the wall fantastic ideas, "wow"
> > > graphic treatments, or those great ideas that just put you back on
> > > your
> > > heels. We've tried to freelance this type of creative but it just
> > > doesn't seem to work. I'm looking for resources to nurture and
> support
> > > even just a little of this left-brained thinking within our own
> > > organization. Any suggestions for resources? (Besides pizza and a
> > > 6-pack for lunch on Friday - which seems to generate some of our
> > > best ideas)
> > >
> > > Thanks
> > > Mark
> > >
> > > --
> > >
> > > S.R. Film & Video Productions
> > > 195 W. Broad St.
> > > Salunga PA 17538
> > > 717-393-5333 www.SR-Pro.com <http://www.SR-Pro.com/>
> > >
> > > Cinematography,Photography, Script Writing and
> > > Research, Digital Editing, Retail Duplication
> > >
> > > [Non-text portions of this message have been removed]
> > >
> > >
> > >
> >
> >
> >
> > [Non-text portions of this message have been removed]
> >
>
>
>
[Non-text portions of this message have been removed]
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