[Avid-L2] Re: OT: Interesting video via Photoshop

 

> Terence Curren wrote:
> So the Photoshop guys don't think in terms of
> "just send it to Premiere", they think "let's do it all
> in our app."

It's also about marketing silos. Photoshop sells heavily to photographers. They are now doing video as well as stills, but don't necessarily want a full-fledged NLE. So Adobe builds more video capabilities into Photoshop, Lightroom and Bridge.

- Oliver

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