Re: [Avid-L2] Re: Avid Percent of NLE sales compared to FCP

I always thought Terry's supposition that Avid would become a server company was just a provocation. I certainly don't believe that was going to happen or will happen - especially now that FCP has bowed out of the professional ranks of NLEs.

The truth is that supposition is about all you CAN have unless you have a job as both Avid's AND Apple's CFO. I'm pretty sure those are two different people.

Conjecture based on some common sense and some recent history is your stock in trade, Philip. I don't say that in a negative way, either. I'm just pointing out that you have SO few facts to base what you blog about most of the time, like with your predictions of FCP X a year out. It's all been unsubstantiated assertions and guesses. But people are interested in hearing about your educated guesses in lieu of real knowledge that's non-existent. Hard facts about Avid's financials are hard to come by, because it's ILLEGAL for their employees to comment on that kind of stuff, even if they wanted to. They have to stick to the filing information on various reports. Those reports are designed by lawyers for investors, not for figuring out the direction of the company.

Steve Hullfish
contributor: www.provideocoalition.com

On Jul 9, 2011, at 12:54 AM, Terence Curren wrote:

> Uh, in case you haven't been paying attention, Apple no longer has an NLE that will work with a server based solution. So, Avid only has MC to put on the front end.
>
> If anything, I'm assuming some engineers at Avid are smarting over the fact that all their hard work to integrate FCP just went down the drain.
>
> --- In Avid-L2@yahoogroups.com, Philip Hodgetts <philip@...> wrote:
> >
> >
> > On Jul 8, 2011, at 4:55 PM, Terence Curren wrote:
> >
> > >
> > >
> > > <<You've stated that but provided no substantiation, so at this point it's an unsubstantiated assertion.>>
> > >
> > >
> > > Philip, how many Isis units or Unitys have you seen without MC, Symphony or newscutter on them?
> >
> > Is that why they added support for Final Cut Pro (classic)? Hey, I'm just looking for facts here. You and Steve may well be right, but at this point it's an unsubstantiated assertion or at best anecdotal.
> >
> > What pecentage of a $12 million TV station sale is for editing seats? How did you think Avid would stay in business if they became "a server company" without an NLE as you proposed for a while there? If they didn't have an NLE, you thought (at least then) they would survive.
> >
> > Philip
> >
> >
> > Philip Hodgetts
> > President, Intelligent Assistance
> > Conquering the metadata foundations of Final Cut Pro X http://bit.ly/mBDqIY
> >
> > Personal Blog http://philiphodgetts.com
> > Cell 818 335 3916
> >
>
>

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