Friday, July 8, 2011

[Avid-L2] Re: Making great products to serve professionals is our lifeblood

 

> <<But if it's not going to be "pro" and lay in this land in between, why did Apple bother at all? Why not just keep upgrading iMovie ...? >>
>

Exactly!

iMovie 11 currently has a lot of power and could easily gain more functions. I looked at the price difference -- $20 vs $350 -- and concluded that for tasks that one doesn't need MC for, iMovie works fine. For example:

I took a sample of video from JVC's new 1920x1080p60 video camera and scaled it in FCP by 200% and exported a ProRes and AIC samples of "4K2K."

Then I imported the ProRes file into iMovie 11, which accepted it without a problem. Of course my iMac cannot play more than a second. It can be skimmed, however.

Then I used a Ken Burns FX to move a 1920x1080 window within the 3840x2160 frame. I also used a Crop to 1920x1080. I exported as a 1920x1080p60 ProRes movie. Worked perfectly. This is how 4K2K sources can be used in our HD world.

I exported a 3840x2160 ProRes movie with no problem. It included 3D transitions and a 3D spinning globe with clouds. This 4K2K movie looks as it should.

I also imported the AIC 4K2K file into iMovie (because most iMovie owners will not have ProRes). I exported a 3840x2160 AIC movie with no problem. This 4K2K movie looks as it should.

PS: I assume JVC will supply a utility that will pull quarter-HD movies from 4 SD cards and stitch into a 3840x2160 movie. This where the conversion to ProRes or AIC may be done.

Steve

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