Thursday, June 30, 2011

[Avid-L2] Re: The FCPX thread

 

Ultimately this will all boil down to two things:

1. What Apple does in the next 6 months to 1 year. If Apple demonstrates more rapid updates with third party developers jumping in - and releases new desktop hardware - then uneasy nerves will be calmed.

2. If our clients - producers, directors, offline editors, etc. - gravitate to one tool or the other - then we will want to maintain compatibility. Many folks moved from Avid to FCP "classic" because that's where the work was. This migration does have a chance of being repeated.

These two things will predict adoption of FCP X or a move to another software platform by "professional" editors.

- Oliver

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