For your apocalyptic suggestion to become a reality there would have to be no more stars, no more premiums placed on top-level talent such as A-list directors, DP's and composers, no more need for production value or fine craft in writing, costuming, set design and all the rest of it. In short, for you to be right, Terry, every movie will have to be "Paranormal Activity" and every TV show will have to be "The Real Housewives of Atlanta."
It won't happen.
If viewers were truly fine with watching movies for free on the wen then "2012" wouldn't be having the huge opening huge this weekend that it's enjoying. And "A Christmas Carol" wouldn't be finding its legs and playing strong through the holidays. And then there's mega-budgeted family fare such as "The Princess and the Frog" and "Up" and all the feature animation that costs $180 million to make. And then there's television and the new 'Prisoner' with Ian McKellan. And "Caprica" and all these things that require money to make and that people want to see and that will generate top-dollar ad revenue.
And since watching it for free on the web isn't keeping anyone home this weekend from seeing "2012" the theatrical model still holds up -- although taking a real beating from flatlining DVD sales and the overall impact of the web.
I guess what I'm trying to say is that the studios will survive because people will always want to be entertained by the best storytellers working at the highest level of the craft. They just will. You really think society is destined to me a monolith of youTube uploads and home video? No way. It's not written into our cultural or personal DNA.
Yes, the industry is changing. And it will have to change, if not to thrive then just to survive. But it will. And we will always have the best and the brightest struggling to make great entertainment. And people will pay for it. They always have. They always will. What that model looks like, I haven't the slightest idea. But the studios will survive.
David
David Dodson
davidadodson@sbcglobal.net
818-541-1225
818-523-0905 mobile
________________________________
From: Terence Curren <tcurren@aol.com>
To: Avid-L2@yahoogroups.com
Sent: Sat, November 14, 2009 11:19:48 AM
Subject: [Avid-L2] Re: Smoke on Mac update
--- In Avid-L2@yahoogroups .com, "lucasgw1" <lucasgw1@.. .> wrote:
<<This generation of filmmakers has grown up with YouTube as a deliverable, and the iPhone as the target.>>
The big question is what's next? How many studios can exist when the viewers are fine with watching movies for free on the web?
[Non-text portions of this message have been removed]
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