Sunday, June 23, 2013

[Avid-L2] Re: Need an editor?

 

I agree that the race to the bottom is happening on several levels of our industry. Even in finishing, tasks are redistributed to AEs, like blurs, and the results speak for themselves. It would be like me telling the carpenter working on my house to go ahead and finish everything but the trim, I'll get somebody cheaper for that. The real problem as you point out is there are many supervisors that grew up without valuing the basics that we as editors hold dear. I use to joke when people asked me about "How's the show?" and I'd answer, "The Tracking is great it's one of the best RF envelopes I've ever seen." Nowadays it seems like that's become the norm, with the exclusion of an RF envelope in file based delivery, will it play through the machine? is all that's cared about. Oh don't worry about how the web content looks seems to be the growing attitude. Well if you are promoting your series on the web don't you want the material to look decent and be an attraction to the viewer? I see very little difference in image quality people can get on the net and what comes over cable or satellite. With more people viewing over the internet why not give that content the same quality concerns as regular programming delivery? I don't buy the argument that the networks don't pay any more for the web content. I'm not in those negotiations but what successful businesses have a model of doing things for free. There are so many factors it's hard to pin this issue on any one.

--- In Avid-L2@yahoogroups.com, "donbrt" <donbrt@...> wrote:
>
> You know, this is really no laughing matter. I was laid off this week after working for over 18 years at the same facility. Places like this place, unqualified people who learn how to use an Avid and call themselves editors (and take a MUCH lower rate) and reality TV budgets have cut the heart out of this industry. The situation seems pretty bleak and the problem is that the people involved in making decisions with how a show looks don't care about telling a story anymore, they care about coming in under budget and on time. We are stuck with 42 minute montages. This part of the industry is dying a slow death and what was once a craft is being reduced to painting by numbers.
>
> --- In Avid-L2@yahoogroups.com, "Terence Curren" <tcurren@> wrote:
> >
> > Zoinks!
> >
> > <<https://www.videopixie.com/>>
> >
>

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