Michael,
I have been given to understand that yes, further development on file
import functionality in the editing app will take a backseat to AMA
functionality - with, perhaps, the caveat that Avid is relying on third
parties for a great deal of that development.
On Sunday, February 10, 2013, Michael Brockington wrote:
> **
>
>
> Hi Rob:
>
> Given that AMA+transcode is typically many times faster than
> File+Import, you could argue that Avid is pushing editors down the AMA
> route through their software design, and deprecating traditional import.
>
> I guess my expectation of AMA is that if I can link to a file and play
> it back, then I ought to be able to edit with it without problems.
>
> If you have a link to documentation on the requirements and limitations
> for AMA I'd sure like to read up on it. I've never seen anything from
> Avid suggesting AMA shouldn't be used with audio sources, for instance.
>
> Regards,
> --Michael
>
> On 13-02-09 3:42 PM, Robert Lawson wrote:
> > This is not meant as a criticism of Mr. Brockington, but my experience is
> > that many people have the impression that the M in AMA stands for
> "Magic".
> >
> > The requirements and limitations for an AMA workflow are well documented
> > but the common perception seems to be that AMA should work for
> everything.
> > It doesn't help that Avid relies on 3rd parties to develop their own AMA
> > plugins and those 3rd party plugins aren't always easy to find. Sony has
> > gotten better but I find Canon's support/download site to be frustrating,
> > for example.
> >
> > I encounter many editors, as well, who forget that File + Import is
> still a
> > perfectly valid workflow for many file formats.
> >
> > ---
> > Rob Lawson
> > System Administrator, ACSR ISIS, Windows & Interplay
> > CBS News
> >
> >
> >
>
>
>
--
---
Rob Lawson
System Administrator, ACSR ISIS, Windows & Interplay
CBS News
[Non-text portions of this message have been removed]
------------------------------------
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Sunday, February 10, 2013
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