Saturday, April 14, 2012

Re: [Avid-L2] Re: News: Avid Offers Unprecedented Limited-Time Symphony 6 Crossgrade Promotion

 

On Sat, Apr 14, 2012 at 10:42 AM, Terence Curren <tcurren@aol.com> wrote:

> **
>
>
> Well Scott, as usual we disagree. You have this notion that no one will
> ever want a two tiered product line. But even Apple, kings of simplicity
> and marketing prowess disagree with you. For example:
>
> iMovie - FCP X
> iPhoto = Aperture
> Garage Band - Logic Pro
>
> These are example of lower cost products, potentially feeding a higher
> cost product line which can drive more R&D dollars to develop the features
> that only the higher cost system users might need. Using this model, MC for
> the masses, and Symphony with ever increasing higher end feature sets makes
> a lot of sense.
>
> Of course the caveat is that Avid hasn't been developing the feature set
> for Symphony for a loooooonnngggg time. However, if we are to take Dave at
> his word (and knowing Dave I do), then we are going to see this history
> change.
>

For us, this deal is kind of a no brainer. We have a Symphony that we've
been using for finishing on promo work. We have three Avid MC seats that
are in the promo department and four FCP doing spot and other work.

Now, we can grab new Symphony licenses for the promo department,
alleviating any CC bottleneck and move the MC licenses to the FCP seats on
Konas.

[Non-text portions of this message have been removed]

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