Monday, August 1, 2011

[Avid-L2] OT: Pogue weighs in on FCPX

 

Remember back in June David Pogue's NYTimes columns about FCPX?

--- In Avid-L2@yahoogroups.com, "Terence Curren" <tcurren@...> wrote:
Don't waste your time, this guy is clueless to our universe.
>
> --- In Avid-L2@yahoogroups.com, Michael Kedor <mikedor@> wrote:
http://pogue.blogs.nytimes.com/2011/06/23/professional-video-editors-weigh-in-on-final-cut-pro-x/

I just ran into this note that the NYTimes has sanctioned Pogue for conflicts of interest, where he's been paid by PR firms while he's also presenting himself as an impartial expert:

http://publiceditor.blogs.nytimes.com/2011/07/06/times-curbs-pogues-pr-appearances/

Note that Pogue admits "he credits P.R. with providing most of his ideas." And Pogue also "displays eight recent New York Times columns and identifies five as having come from public relations people. Pogue explains that, as a reviewer of new gadgets, there is no comprehensive database he can rely on to learn about new stuff. Hence he relies on companies and their hired pitchmen to tell him about new products."

How sad, that the NYTimes has fallen so low, that they allow this ignorant shill to publish self-serving PR from corporations.

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