Re: [Avid-L2] Re: Making great products to serve professionals is our lifeblood

Philip, you aren't being a bubble-burster, just a prick. I'm really surprised by this post.

How does that percentage compare with Apple's? Seriously. The whole fricking company is built around the NLE. All the other stuff is ancillary.

Apple just showed us all how much the NLE market means to them. And the percentage is WAY below 13%.

Steve Hullfish
contributor: www.provideocoalition.com
author: "The Art and Technique of Digital Color Correction"
co-author: "Color Correction for Video: revised edition," "Avid Xpress Pro Editing Workshop" and "Avid XpressDV On the Spot"
presenter: Class On Demand's "Complete Training for Avid Media Composer" AND "Complete Training for Apple Color"
www.classondemand.net/media/final-cut-training/color01.aspx

On Jul 7, 2011, at 3:56 PM, Philip Hodgetts wrote:

>
> On Jul 7, 2011, at 12:36 PM, jeffsengpiehl wrote:
>
> > http://app.info.avid.com/e/es.aspx?s=774&e=832810&elq=e32c565962024f9da8ef732d5be77bc0
>
> And being a nasty bubble-burster that I am. What percentage of Avid's revenues are from NLEs?
>
> Answer from the most recent 10K filing 13%. It would seem they could drop all NLE sales and still continue.
>
> Philip
>
> Philip Hodgetts
> President, Intelligent Assistance
> Conquering the metadata foundations of Final Cut Pro X http://bit.ly/mBDqIY
>
> Personal Blog http://philiphodgetts.com
> Cell 818 335 3916
>
>

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