How much was Final Cut Express? That seemed to have a very wide audience among the amateur video groups based on posts I saw in forums every week. Sadly, that had it's own debacle when it came to the AIC codec... When will Apple ever learn?
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From: Steve Hullfish <steve4lists@veralith.com>
To: Avid-L2@yahoogroups.com
Sent: Friday, July 1, 2011 3:49 PM
Subject: Re: [Avid-L2] Re: The FCPX thread
Well, ONE of those horses is on life support, and will eventually be shot and turned into glue.
Unfortunately, that's one of the horses that many people were placing their bets on (lucky number 7).
Four way race or not, that's the one horse that you can guarantee will not be in the race in the near future.
Avid and Adobe have stated their intentions to the market. Apple has basically said, "This (FCPX) is the future." Whether it ever gets into the race for "pro" purposes or not is yet to be seen, but it can be a HUGE success without the "pros" ever cutting on it again. I think $299 is a little steep for the iMovie crowd, but just because I can't edit on it, doesn't mean that there isn't a HUGE audience of potential customers out there that will eat it up.
Steve Hullfish
contributor: www.provideocoalition.com
On Jul 1, 2011, at 9:09 AM, oliverpetersvidy wrote:
> It occurs to me that FCP X has simply fractured the pro market one more time by potentially splitting the FCP share between FCP 7 and FCP X. It gets tough for schools. Film schools want to do what Hollywood does. That will still be Avid. Digital media ( the web pros ) are best served by Adobe. Will the coolness factor of FCP X win out? Hard to say. Seems like it's a 4 horse, not a 3 horse, race.
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