Tuesday, June 28, 2011

Re: [Avid-L2] Re: The FCPX thread

 

I don't know what the cost is to the INSTITUTIONS though. Colleges don't go out drinking, though college KIDS do.

These institutions are strapped. Even if they have huge endowments, they're still strapped somehow.

I don't know what kind of deals FCP made with these places, but Avid's deal has to be at least as sweet as Apple's.

The educational version of Avid is about the same price as the Full version of FCP X (though I don't think there's any reason that's an apples - to - apples comparison. And FCP X will certainly cost a student more than the original $300 over the course of the next four years.

So, the kid I help mentor bought the ed. version already. He said that the on-line videos weren't much help to him. I've never watched them, so I can't comment. He's pretty bright and talented, so that says something to me.

Winning over the kids is not going to happen unless you can get at the teachers and the institutions themselves, so that's where the effort needs to be placed.

I saw that my post got put on the Avid forums, and the ed. department responded to it, but they responded to it with "business as usual. We already are doing stuff." It's great that there's already stuff in place, but the MARKETING department has to jump on this and collaborate. This is where the whole corporate philosophy of companies sucks, because the education department has their budget and their mission and the marketing boys have theirs and never the two shall meet.... sadly. It's all about who gets what inside a company, not what it does for the overall good.

Steve Hullfish
contributor: www.provideocoalition.com

On Jun 28, 2011, at 4:19 PM, Rupert Watson wrote:

> I think £184 for MC with four years of free upgrades is pretty good. That is £46 a year.
>
> All they got to do is not go out drinking a couple of nights a term and they are all set.
>

[Non-text portions of this message have been removed]

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