Agreed. Different users, different needs. In the end, the SmartTools story has a happy ending, because we all ended up being able to work as we wished.
Any anything that brings more users to Avid makes me happy!
Best,
Shirley
-----Original Message-----
From: Steve Hullfish <steve4lists@veralith.com>
To: Avid-L2@yahoogroups.com
Sent: Mon, Mar 7, 2011 8:51 am
Subject: Re: [Avid-L2] Re: Milestone
I understand your point about the fact that innovations have to add value. The
important thing to remember is that when they add a feature, YOU might not find
value to it, but OTHERS might. There are all kinds of people who may never use
ScriptSync, or may never cut multi-cam, or may never need the Title Tool, or the
3D page curl ... but others do. So you need to see that SOMEONE (perhaps a NEW
user who is comtemplating a purchase of an Avid) sees that that feature has
value to them. Getting new users or helping FCP editors transition to Avid may
be a critical part of the marketing goals, so something like SmartTools may have
come out of those goals.
Steve Hullfish
contributor: www.provideocoalition.com
author: "The Art and Technique of Digital Color Correction"
co-author: "Color Correction for Video: revised edition," "Avid Xpress Pro
Editing Workshop" and "Avid XpressDV On the Spot"
presenter: Class On Demand's "Complete Training for Avid Media Composer" AND
"Complete Training for Apple Color"
www.classondemand.net/media/final-cut-training/color01.aspx
On Mar 7, 2011, at 10:38 AM, Shirley Gutierrez wrote:
>
> I was just trying to make the point that the pushback against SmartTools
doesn't necessarily mean that long time Avid editors can't respond positively to
innovation, just that the innovations really have to add value.
[Non-text portions of this message have been removed]
------------------------------------
Search the offical complete Avid-L archives at: http://archives.bengrosser.com/avid/
Yahoo! Groups Links
http://groups.yahoo.com/group/Avid-L2/
Individual Email | Traditional
http://groups.yahoo.com/group/Avid-L2/join
(Yahoo! ID required)
Avid-L2-digest@yahoogroups.com
Avid-L2-fullfeatured@yahoogroups.com
Avid-L2-unsubscribe@yahoogroups.com
http://docs.yahoo.com/info/terms/
[Non-text portions of this message have been removed]
No comments:
Post a Comment