Re: Stars don't pay off - was Re: [Avid-L2] Re: Smoke on Mac update

Weighing a wider set of factors can only lead to good. Or can it...?

No, seriously, I'm all for stars being only one of a handful of determining factors. This is a good thing.

D
David Dodson
davidadodson@sbcglobal.net
818-541-1225
818-523-0905 mobile

________________________________
From: Philip Hodgetts <philip@intelligentassistance.com>
To: Avid-L2@yahoogroups.com
Sent: Wed, November 18, 2009 4:11:05 PM
Subject: Stars don't pay off - was Re: [Avid-L2] Re: Smoke on Mac update

On Nov 14, 2009, at 11:53 AM, Philip Hodgetts wrote:

>
> On Nov 14, 2009, at 11:38 AM, David Dodson wrote:
>
>> For your apocalyptic suggestion to become a reality there would have
>> to be no more stars, no more premiums placed on top-level talent
>> such as A-list directors,
>
> Well, we already know that "top name" acting talent does not return
> value to movies. In fact, spending big $$ on name talent would seem to
> be the least sensible approach to making money from movies. (I'd take
> a day or so to find the research again.)

http://www.variety. com/article/ VR1118003344. html?categoryid= 3620&cs=1& nid=2562

Stars no longer ensure box office profitsBuyers weigh wider set of
factors for film choices

Philip Hodgetts
President, Intelligent Assistance
AssistedEditing. com Fast First Cuts, Metadata Worfklows
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Personal Blog http://philiphodgetts.com
Cell 818 335 3916

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