Hi again Karl
I know you aren't flaming here but I do want to outline what the benefits of subscription are:
- Lower price/lower cost of entry
- More options for pricing (pay up front, get a discount (MonthtoMonth, AnnualPaidMonthly)
- More features
- Includes support (phone and web based ) and upgrades
- More options depending on the model
- It's more than likely we continue to drive more features to subscription only offerings
- MSFT raised the price of perpetual for 2021, reduced the length it will support it, upgrades are limited and confusing and it's still pretty much an island.
- Avid offers a perpetual option for reasons you outlined; some users have a specific need for a perpetual license. It's a different product from subscription
- Also, subscription offerings do not have to stay connected to the internet
I understand you have religion over perpetual products, it's why we offer a perpetual version. But yes, we want users on subscription. It's providing consistent revenue so we can continue to develop our products and add features for our users, offers so many options for customers on options for pricing and features they want to choose when they need them.
😊 again not being difficult on my end either just trying to articulate the benefits too.
Marianna
Marianna Montague
Sr. Director, Customer Success Management
Customer Experience & Customer Success
Avid - Remote
marianna.montague@avid.com
t +1 (978) 640-5215 | m +1 (813) 493-6800
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