Tuesday, August 27, 2013

[Avid-L2] Re: More folks are panning the 4K push

 

>People do but you should be swapping that stuff out every 3 years to keep current.

With all due respect, I'd be willing to bet that you used (and generated income from) that 1" machine and edit controller for more than 3 years.

I'd also be willing to bet that your video switcher, audio mixer, scopes, sync generator, distribution amplifiers, video and audio patch bays, coax and audio cabling, proc amp and many of your monitors (although maybe not your Program Monitor) -- were used for more than 3 years.

We had a pretty good run with SD video -- we were largely able to amortize the cost of studio gear over a meaningful amount of time. Yes, there were upgrades along the way -- but they were mostly incremental and typically didn't require a full tear-down.

It's true that the file-based world many of us now live in does not require some of the devices listed above. However, in most cases, a full 4k post pipeline DOES require a full tear-down -- and that's after a relatively short chapter of providing post services for HD content.

That means equipment I purchased in the past three or four years, gear that functions perfectly well, will soon be on a boat to a developing country -- along with millions of consumer monitors that also function perfectly well.

Maybe that's just the new 'World Order' of things. And I have absolutely no problem with the infrastructure of developing countries benefiting from our forced and premature obsolescence.

However, it is a sad and unfortunate fact that the vast majority of these perfectly functioning devices will be shipped to developing countries where they will end up in dumps leaching chemicals into the ground water.

Even worse, the components mounted on the PCBs of these perfectly functioning devices will be picked-through by children making the equivalent of pennies a day -- while exposing them to toxic chemicals.

I have no problem with progress and 'moving forward'. However, above and beyond the immediate costs associated with upgrading studios and myriad consumer distribution channels to 4k -- there's a larger and more dramatic social cost to people who are much less fortunate than ourselves.

--- In Avid-L2@yahoogroups.com, "Mikeparsons.tv" <mikeparsons.tv@...> wrote:
>
> You do know many 1" decks still run too. I've got a cmx omni that still functions too but how long do you want to hold in to aging equipment?
>
> You can't expect to charge clients the same $ for a 3 year old suite as a new one. People do but you should be swapping that stuff out every 3 years to keep current.
>
> Mike
>
> On 27 Aug, 2013, at 5:00 AM, "Terence Curren" <tcurren@...> wrote:
>
> >
> >
> > --- In Avid-L2@yahoogroups.com, "blafarm" <blafarm@> wrote:
> >
> > "Champagne corks are flying at every manufacturer at NAB -- as your entire studio infrastructure becomes prematurely obsolete -- years before the equipment has become functionally EOL. And that includes every Avid Nitris DX and Mojo DX. "
> >
> > And scopes, monitors, storage, probably network too. All for a product the home viewer won't se. Do you understand why I am passionate about this scam?
> >
> >
>
>
> [Non-text portions of this message have been removed]
>

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