Cookies. Everything you search for and every place you go gets tracked in browsers, and Facebook leverages this data in a push-pull method to grab data from your site history and cookies and feed it into the ad algorithm to find a match and drop it in the page. It's one of the reasons why Facebook is a successful business, with its customers not paying any money. You're paying via implicit trade of information and targeted advertising. Want that to stop? There are apps which will block all sorts of this data tracking, so you can browse without being stalked.
On Wed, Sep 10, 2014 at 7:27 PM, John Moore bigfish@pacbell.net [Avid-L2] <Avid-L2@yahoogroups.com> wrote:
A series I work on premieres tonight for season 5. Earlier today I logged into my DirectTV genie receiver to set it to record the series. Now out of the blue, well from the internet, when I go to my facebook page there is a banner ad for the premiere of the series. I haven't googled the series any time recently. Curious if there is some Direct TV metadata sharing that would somehow influence the banner ad on my FB page? I understand why I get ads for scopes and a myriad of shoe store ads thanks to my wife and daughter but this seems a little creepy. Am I completely off base to think that a few hours after programming the direct TV dvr on the internet FB got wind of it or is this just a coincidence?
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Posted by: Mark Spano <cutandcover@gmail.com>
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